
EEA Privacy Policy
This EEA Privacy Policy (“Policy”) describes how Multiple Myeloma Research Foundation, Inc. and its subsidiaries and affiliates (“we” or “MMRF”) collect, use and share the Personal Data that we gather from users in the European Economic Area and the United Kingdom through MMRF websites, mobile apps, and other digital properties (collectively, our “Services”). It also describes the Personal Data that we gather about our financial donors in the European Economic Area, and the United Kingdom through the Services, at an event, over the phone, or by receiving a check. If you have any questions about the Privacy Policy or our data practices, please contact us using the options in the Contact Us section below.
Data We Collect
Information You Provide
| Category of Personal Data | Purposes of Processing (see also Additional Uses of Personal Data below) | Legal Bases for Processing |
|---|---|---|
| Contact Information name (individual and/or organization/company), physical address, telephone number, email address, social media (such as Twitter, Facebook, and Instagram accounts) and other electronic contact information | To create, administer your account and the Services, authenticate you as a user, and communicate with you To help you find a research study as a research subject To notify you of events that may be of interest to you and to provide you with event resources | To process transactions requested by you and meet our contractual obligations Legitimate interests Your consent, when applicable |
| Demographic Information including your age, occupation/employer information, donation information/history, educational history and participation at MMRF events, your connection to myeloma | To notify you of events that may be of interest to you, to target and deliver relevant offers and ads, to support our operations, and to improve our Services To register you for professional education | Legitimate interests Your consent, when applicable |
| Payment Information including credit card number (and expiration date), billing information (such as individual/company name, physical address, telephone number) | To process donations and investments that you make online. To improve our donations and investment operations, to personalize your customer experience and to contribute to our marketing efforts, for example, by analyzing information about what products are viewed, when you browse items but do not make an investment | To process transactions requested by you and meet our contractual obligations Legitimate interests Compliance with legal obligations Your consent, when applicable |
| Your Health Status including your interest in participation in studies related to multiple myeloma, your multiple myeloma medical concerns, and any health information you choose to provide us | To help you identify research studies that may be of interest to you To help identify treatments and resources that may be able to assist you To connect you with advice from nurses To help you identify treatment centers | Your explicit consent, when applicable |
| Investment Interests including your interest in investing in potential treatments | To identify your interests in investing in research carried out by MMRF | Legitimate interests |
| Financial Donor-Related Information including contact information, payment information and other information such as: occupation/employer information, donation information/history, participation at MMRF events, and any other information provided by the donor to MMRF, such as public comments or posts made through the Services | To establish a relationship and communicate with you, process contributions that you make; comply with all laws and regulations, including reporting requirements; conduct fundraising solicitations | To process transactions requested by you Compliance with legal obligations Legitimate interests Your consent, when applicable |
As is true of most digital Services, we gather certain data automatically when you use our Services. This data may include browser, device, cookie and similar data that we collect as indicated below. For more information about our use of cookies please see our separate Cookie Policy.
| Information We Collect When You Use Our Services | Purposes of Processing (see also Additional Uses of Personal Data below) | Legal Bases for Processing |
| Log Files including IP addresses, information about your mobile device, number of clicks and how you interact with links on our Services, domain names, landing pages, pages viewed, browser type, internet service provider, referring/exit pages and URLs, operating system, date/time stamp and/or clickstream data, and other such information. | To maintain the security of our Services, for fraud detection, and to protect our rights To administer webinars and events | Legitimate interests |
| Analytics | We use analytics services, such as Google Tag Manager, to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. You can learn more about Google’s practices by visiting https://www.google.com/policies/privacy/partners/. To help us understand how you use our Services and to help us improve it, we automatically receive information about your interactions with our Services, like the pages or other content you view, the searches you conduct, transactions you make, any content you post, and the dates and times of your visits. | Legitimate interests Your consent, when applicable |
| Location Information including latitude, longitude, date and time (the precision of this data varies greatly and is determined by factors controlled by your device or mobile service provider) | To offer you certain location-based services, such as delivering advertisements that are relevant to your particular location, and to conduct analytics to improve the Services | Legitimate interests Your consent, when applicable |
Additional Purposes of Processing Personal Data
- Operating our business, administering the Services and managing your accounts;
- Contacting you to respond to your requests or inquiries;
- Processing and completing your transactions;
- Inviting you to participate in surveys and analyzing your contribution;
- Providing you with newsletters, articles, product or service alerts or announcements, event invitations, and other information that we believe may be of interest to you;
- Preventing, investigating, or providing notice of fraud, unlawful or criminal activity, or unauthorized access to or use of Personal Data, our website or data systems, or to meet legal obligations;
- Enforcing our Terms of Use and other agreements; and,
- Sending you text messages or push notifications when you sign up for one of our messaging programs, such as through a research study. These messages may be sent by automated means. You may opt out of a text message program by contacting us as indicated in the “Contact Us” section below.
- As may be required by applicable laws and regulations, and to establish, exercise and defend legal rights.
When we rely on legitimate interests in using and sharing your Personal Data, these interests include:
- improving and customizing the Services for you;
- understanding how the Services are being used;
- obtaining insights into usage patterns of the Services;
- exploring ways to develop and grow research and education at the MMRF;
- ensuring the safety and security of the Services; and
- enhancing protection against fraud, spam, harassment, intellectual property infringement, crime and security risks.
Information We Obtain From Third Parties
Data Retention
How We Share and Disclose Personal Data
- Affiliates. We may share any information we receive with our subsidiaries and affiliates for any of the purposes described in this Privacy Policy.
- Vendors and Service Providers. We may share any information we receive with contractors, vendors, service providers and other third parties we use to support our Services.
- Ad Partners. We work with our third-party Ad Partners in order to deliver relevant advertising.
- Analytics Partners. We work with third party analytics services, such as Google Tag Manager.
- Merger, Sale, or Other Asset Transfer. We may share your Personal Data to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another organization, or we sell, liquidate, or transfer all or a portion of our assets.
- As Required By Law and Similar Disclosures. We may also access, preserve, and disclose your Personal Data if we believe doing so is required or appropriate to: (a) comply with any court order, law or legal process, including to respond to any government or regulatory request; (b) respond to your requests; or (c) protect your, our or others’ rights, property, or safety. For the avoidance of doubt, the disclosure of your information may occur if you post any objectionable content on or through our Services.
- We may also disclose your information with your permission.
International Data Transfers
Additional Policies
Children’s Privacy
Your Rights
- Request access to and receive information about the Personal Data we maintain about you, update and correct inaccuracies in your Personal Data, restrict or object to the processing of your Personal Data, have the information anonymized or deleted, as appropriate, or exercise your right to data portability to easily transfer your Personal Data to another organization.
- Withdraw any consent you previously provided to us regarding the processing of your Personal Data, at any time and free of charge. We will apply your preferences going forward and this will not affect the lawfulness of the processing before your consent withdrawal.
- In addition, you may also have the right to lodge a complaint with a supervisory authority, including in your country of residence, place of work or where an incident took place.
You may exercise these rights by contacting us as indicated at the bottom of this Privacy Policy.